Marcela Jarquin of Doyles Room was kind enough to guest blog for us this week. Enjoy!



Loyalty Program 101
Obviously we are extremely excited about this loyalty program. One of the major points that we want to make about this program is that we're removing the heavy reliance on tournament entries and tournament tickets that currently exist in most loyalty programs. We're going hard with the cash here, which is ultimately what people want.
How does it work?
As soon as you start playing for real money, you become part of the Doyles Rewards loyalty program. The more you play, the faster your level will rise and the more rewards you will earn! When you play for real money, you will earn FPP and Brunson Bucks. You can use your Brunson Bucks to redeem items in the store, purchase pending bonus or trade them for real money! You can track your progress in the client by going clicking on the Rewards button, and then clicking on the Doyles Rewards tab. The more FPP you earn the higher you will move up in the Loyalty Program and the more Brunson Bucks you will earn!
Points Explained
Earning points to increase your status in DoylesRewards could not be simpler. Any time you play in a ring game, tournament or sit-n-go, you are going to earn points. There are two types of points that make up DoylesRewards:
<ul>
<li>Frequent Play Points (FPP)</li>
<li>Brunson Bucks (BB)</li>
</ul>
Frequent Player Points are what we use to measure your success in the DoylesRewards loyalty program. FPP's cannot be redeemed for DoylesRoom gear or Cash and they reset at the beginning of each month.<br />
Brunson Bucks are your spendable loyalty currency that you keep for life. As you move up to higher tiers in DoylesRewards, the amount of BB's you will earn will be multiplied. At Doyles Legend you will earn six times the amount of BB's as you would at Bronze. So play more to earn more!
How are points earned?<br />
Every time a player plays in a raked hand or enter a tournament that has a fee, you will earn FPP and BB.
In Ring Games FPP is earned based on the amount of rake contributed to the pot. For every dollar in rake you will earn 1 FPP. Example: If $1.50 is contributed in rake, you will earn 1.5 FPP. To earn FPP faster play more tables!*
In Tournaments FPP is earned based on the Tournament Fee. For every $1 in Tournament Fee you will earn 7 FPP. Example: If you enter into a $20+$2 tournament, you will earn 14 FPP.*
Brunson Bucks are earned at the same rate as FPP, but are multiplied based on your DoylesRewards loyalty level. So if you earn 14 FPP and you are a Doyles Legend you will get 84 BB!*
FPPs for Rakeback players are earned at half the rate of non-rakeback players.
What are the multipliers on the Brunson Bucks?<br />
As you increase your level in the DoylesRewards loyalty program, your Brunson Bucks will be multiplied. Here is the multiplier chart:



Redeeming Brunson Bucks
Once players start playing away in the loyalty program, they're going to start wondering what they can do with the Brunson Bucks. Players can redeem them in the following areas:
<ul>
<li>Bucks to Cash page in the Doyles Rewards section of the client</li>
<li>DoylesRoom Store</li>
</ul>

The Bucks to Cash page in the Rewards section of the client is where the user can really see the rebate for their hard work. Players can exchange their Brunson Bucks for as little as $25 or as high as $2500 in a single transaction. Players are limited in the amount of Brunson Bucks that they can exchange per month. This limit is defined by the tier and is outlined in the Level Overview page.
The DoylesRoomStore has everything a poker player could ever want to purchase. Players can purchase Bonus from the store that is credited to their account and awarded in $5 increments at the highest rate in the industry. And of course what store would be complete without branded gear, televisions, books and so much more!
Moving Levels
As players earn FPP, they will reach certain thresholds. When they reach the threshold they will move up to the next level* in the loyalty program. Players will maintain their highest level that they achieve in one calendar month for the next calendar month.
Example: If a player reaches Gold Level in the month of October, they will maintain this level for the entire month of November.
If a player fails to maintain their level in a calendar month or stops playing entirely, they will be moved down to the corresponding level the next calendar month.
Example: A player reaches Gold Level in the month of October. In the month of November they don't play at all, they will be dropped to Bronze Level.
Example2: A player reaches Gold Level in the month of October. In the month of November, they only earn enough FPP to achieve Silver Level, their status will be lowered to Silver Level for the start of the month in December.
Level Benefits
Here is a list of the non-rakeback benefits for players:



* This item is only redeemable once per player lifetime. This item is only redeemable when player reaches the status, not if the player has been granted status by site.<br />
<br />
** This item is only redeemable once per calendar year. This item is only redeemable when the player reaches the status, not if the player has been granted status by site.
Gold Cards
DoylesRoom will still continue to offer Gold Cards the same as it ever did! Keep using your Gold Cards to enter into tournaments and spend in the Match n Win.
Gold Stacks
All players were grandfathered into the program on October 1st, based on their achievements in Gold Stacks. Gold Stacks however is gone.
Gold Chips
Gold Chips still exist and players will continue to earn them. Higher tiers will be able to convert them to cash. We will also use the Gold Chips in limited time promotions for the players.